List of Features of Shopify Plus B2B: Updated list (2025)

Shopify Plus B2B

In today’s fast-evolving business landscape, B2B commerce is undergoing a digital transformation. Mobile apps, personalized experiences, and scalable platforms are no longer optional; they are essential to stay competitive. Shopify Plus, a premier eCommerce platform, is at the forefront of this revolution, offering cutting-edge features designed to address the unique challenges of B2B operations.

From handling complex order processes to managing personalized catalogs and pricing, Shopify Plus equips businesses with tools to enhance customer experiences, streamline workflows, and expand globally. Whether you’re a small enterprise or a large-scale wholesaler, Shopify Plus provides a scalable and customizable solution tailored to meet your B2B needs.

This guide explores how Shopify Plus’s features—such as company profiles, flexible payment options, global scalability, and custom B2B solutions—empower businesses to excel.

Shopify Plus B2B Features

Company Profiles

The Company Profiles feature in Shopify Plus allows businesses to create detailed individual profiles for each buyer organization they serve. Each profile can have its unique settings tailored to the needs of that specific company, which is essential for businesses dealing with multiple clients or operating across different regions.

Key Functions:

• Custom Payment Options: Offer tailored payment terms like net 30, enabling businesses to manage cash flow more effectively.
• User Access Permissions: Define roles (e.g., admin, buyer, or viewer) and assign user permissions within a company’s profile, ensuring that sensitive information is only accessible to authorized personnel.
• Company-Specific Details: Store and manage individual preferences such as tax exemption details or custom shipping instructions.

Benefits: Creating detailed company profiles enhances customer relationships and caters to the specific needs of each organization, promoting loyalty and increasing the likelihood of repeat business.

                                                         Via Shopify

Customer-Specific Product Publishing

This feature allows businesses to assign tailored product catalogs to each buyer. For B2B companies with extensive inventories or specialized products, it’s crucial to present relevant items that meet each buyer’s specific requirements.

Key Functions:

• Curated Catalogs: Deliver product lists based on each company’s needs and preferences, enhancing clarity and reducing confusion during the ordering process.
• Streamlined Purchasing: Simplify the purchasing journey by showcasing only items that are relevant to each client, thus saving time and improving the shopping experience.

Example: A wholesaler could create separate catalogs for domestic clients featuring local regulations and product availability while designing a distinct catalog for international clients that includes customs-compliant products.

Benefits: This personalized approach fosters trust and satisfaction, as clients feel understood and valued when they find exactly what they need without sifting through irrelevant products.

Personalized B2B Store

Using the Liquid coding language, businesses can create a highly customizable store that reflects their branding and meets specific buyer needs.

Key Functions:

• Brand Identity: Tailor themes, colors, and layouts to align with your company’s brand, improving recognition.
• Custom Shopping Experience: Adapt the user interface for different buyers by incorporating features like multi-language support and regionalized currencies.

Impact: A personalized B2B store not only elevates the customer experience but also enhances brand loyalty as clients engage with a tailored shopping experience that resonates with their preferences.

Quantity Rules

B2B transactions often involve bulk purchasing, and Quantity Rules enable you to set specific parameters around these purchases.

Key Functions:

• Minimum and Maximum Order Quantities: Establish thresholds for orders to optimize logistics and inventory management.
• Incremental Purchasing: Set rules for how products can be ordered (e.g., packs of 6, 12), streamlining the ordering process.
• Volume-Based Pricing: Provide discounts based on the quantity purchased, incentivizing larger orders.

Why It Matters: These rules facilitate larger purchases, minimize processing costs, and reduce the number of small transactions, thus enhancing overall profitability.

Price Lists

Price Lists allow you to assign custom pricing strategies to individual customers based on various criteria, enhancing flexibility in B2B transactions.

Key Functions:

• Dynamic Pricing: Adjust prices according to order volume, frequency, and customer-specific promos.
• Automation: Tie price lists to company profiles to automatically apply the correct pricing without manual adjustments.

Convenience: Having price lists integrated within customer profiles simplifies the purchasing process, ensuring that clients always see the right prices, reducing friction, and enhancing satisfaction.

Net Payment Terms

Automated payment terms like net 15 or net 30 simplify financial transactions and help companies manage cash flow effectively.

Key Functions:

• Assigned Payment Terms: Directly link payment terms to company profiles, providing clarity and consistency in transactions.
• Overdue Reminders: Automate reminders for overdue payments, reducing administrative tasks related to payment collections.

Efficiency: Streamlining payment processes leads to faster payment cycles, reducing the risk of delays and enhancing the financial health of the business.

Company Metafields

Custom metafields allow businesses to include specific data points within company profiles that might not be typically captured in standard fields.

Key Functions:

• Detailed Preferences: Track important information such as preferred shipping carriers, tax identification numbers, and any industry-specific requirements.
• Optimized Workflows: Automate processes based on the unique data captured in metafields, ensuring smoother operations.

Use Case: For a logistics company, metafields could be used to store details about specific shipping instructions or compliance needs per company profile, enhancing order accuracy.

Easy Reordering

Streamline the process for frequent buyers to reorder products easily with a dedicated feature in Shopify Plus.

Key Functions:

• Quick Reorder Options: Customers can swiftly re-purchase their previous orders, minimizing the time spent on order placement.
• Integrated Solutions: This feature can work seamlessly with mobile applications, enhancing convenience for on-the-go purchasing.

Best Practice: Encourage repeated sales by integrating the reordering option into an app or client portal, facilitating customer engagement and loyalty.

Flexible Payment Options

Shopify Plus supports a range of flexible payment workflows to accommodate diverse B2B transaction needs.

Key Functions:

• Draft Orders and Quotes: Create custom invoices or quotes for clients before processing payment, making selling more flexible.
• Integration with Multiple Gateways: Easily connect with various payment processors to tailor the payment experience to your clients’ preferences.

Result: Flexible payment options enhance the buying experience and lower barriers to transaction completion, fostering stronger relationships between businesses and clients.

                                                     Via Shopify

Vaulted Credit Cards

This feature allows customers to securely save their credit card details within Shopify, enhancing the checkout experience.

Key Functions:

• Secure Transactions: All stored payment methods comply with PCI security standards, ensuring transaction safety.
• Faster Checkout: Quick access to saved payment information speeds up the purchasing process for returning customers.

Trust Factor: Offering a secure and seamless checkout builds confidence with clients as they feel secure in completing purchases without repeated data entry.

Self-Serve Purchasing

Empowering customers with self-serve purchasing capabilities reduces the operational load on your team.

Key Functions:

• Automated Order Tracking: Clients can easily monitor the status of their orders independently.
• Account Management Tools: Enable users to update their accounts, manage settings, and track past purchases without needing customer service assistance.

Scalability: This feature is especially beneficial for growing businesses, allowing them to handle increased orders without a proportional increase in customer service resources.

Global Expansion

Shopify Plus’s capabilities for global expansion enable B2B businesses to reach new markets effortlessly.

Key Functions:

• Localized Storefronts: Deploy different storefronts that display region-specific languages and currencies to cater effectively to local buyers.
• Cross-Border Payment Solutions: Simplify international transactions and reduce friction in global sales.

Opportunities: Utilizing these tools allows businesses to expand into new geographical territories with relative ease, opening up new revenue streams while managing complexities associated with international sales.

Conclusion

Shopify Plus is more than just an eCommerce platform; it’s a comprehensive solution that enables businesses to unlock their full potential in the competitive B2B marketplace. With its robust set of features—ranging from personalized storefronts to global expansion capabilities—it allows businesses to create a seamless and tailored buying experience for every customer.

As digital sales continue to dominate the B2B space, Shopify Plus ensures that businesses remain ahead of the curve. By automating workflows, enabling self-serve purchasing, and supporting scalable operations, it simplifies complex processes and fosters long-term growth. Whether you’re looking to optimize your current operations or expand into new markets, Shopify Plus is the ideal partner to achieve your business goals.

Now is the time to embrace the future of B2B commerce. With Shopify Plus, you have the tools to streamline operations, improve customer satisfaction, and drive sustainable growth. Ready to elevate your B2B business? Dive into Shopify Plus and explore the endless possibilities.

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